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The Razr’s Edge

It is amazing how my two year old HTC Incredible phone managed to die just as the Moto Razr was released.   While there are 100s of reviews of this phone on the web, I have not found any that describes a real life experience, with the ups and downs of getting this new super phone to work for you.  So here it is…

To begin with there are a few things you have to understand about an Android phone.  No two phones are alike.  Phones that come from different manufacturers have their own custom software add-ons and interfaces.

Android phones are like your Thanksgiving dinner table.  You look around and can tell that most of the people are genetically related, but each has their own “special” qualities and quirks.

This is why these phones are popular with the various carriers and manufacturers.  They have, in theory (and I think its just a theory) the ability to differentiate their offerings from one another.  It gives the marketing folks a “raison d’etre”.

Android phones are not the one size fits all that you get from the iPhone.  Android phones are very capable devices. But as they say “With great Power comes great responsibility”  In this case its your responsibility to make the phone do exactly what you want.

With that preamble, you will understand that my moving from an HTC Android to a Motorola Android required a bit of a learning curve.

I lost the HTC Sense UI that I had grown use to and now have some alien  form of Moto Blur (really a bad name for a UI!) and straight Android.  I also went from my “Froyo” version of Android to “Gingerbread”, with the promise of getting upgraded to “Ice cream sandwich” in the new year.  Unlike Apple, many Android devices have been orphaned at lower versions of their operating system.

Now for the actual device.

The Razr Droid is bigger (length and width) than most phones.  At first it feels awkward in your hand but you get used to it after a day or two, so no “big” issue.  The larger size comes with  a great screen.  It is a crazy thin phone and an amazing bit of consumer electronic packaging. There is also no user replaceable battery.  In this regard it is the same as the iPhone

It has a Kevlar backing and I am sure someone will try to shot it and see it its actually bullet proof.  Note to person wanting to try that, It is not bullet proof, trust me! Leave that stuff to the MythBusters show.

You will also realize that this phone is really, really fast.  Dual Core, lots of Ram , yada, yada, yada.

Once you get over how cool looking and fast the phone is, you have four main tasks.

Getting your email and social media accounts hooked up, finding, installing and arranging your applications, loading up you media (songs. videos, pictures, etc) and figuring out how to make the battery life last longer than 6 hours.

I will assume that you know how to do the first two.

To load up you music and other media “stuff”, the Dorid ships with a app called “MotoCast” whicj can sync any files from your home PC or Mac to your phone.  Motocast works as long as your home PC is on and connected to the Internet.  It took a few tries before I got it to work properly.  It’s a personal cloud service.  In the past I used an app called sailing media to do the media syncing via a usb cable.   I was able to sync up my droid with my fav music and videos, although nothing is as simple as syncing an iPad or Iphone on iTunes

I will now focus on what I did to extend battery life.

There are some basic tricks to start with

Wouldn’t it be nice if something in your phone just knew to do all this for you?

Now comes the Motorola magic part……

The Droid Razr comes with an app called smart actions.  This app lets you set up various triggers and then tells the phone what to do.  Some of the triggers are time based such as what to do in the morning, evening and night, some are based on remaining battery level, and some are based on lack of motion of the phone

Here are the battery saving settings that I use from Smart Actions:

Low Battery Saver:

1.            If Battery is less than 20% and the Device is not charging then:

Make Brightness 0%,  Turn Off GPS (just in case its on), disable Background Syncing of Data ,  Turn Off Wifi, Turn Off Bluetooth, Send a Notification to the phone (make it vibrate) to inform me of this condition, and launch the application LTE On/OFF (to remind me to turn off 4G, just in case its on)

Motion Detector:

2.            If no motion is detected for a couple of minutes, and the phone is Not Charging then:

Turn Brightness to 0%, Make display timeout 15 seconds,  turn off Wifi, turn of GPS,  turn off Background Syn

Call Detector:

3.            On Incoming Calls

Make display timeout 15 seconds, make brightness 0%.

Charge me Please

4.            Charging Reminder

If not charging and time is later than 10:00 pm

Then sound a chime to remind me to plug in the phone to charge it

“Hey its dark and warm in here…

5.            Pocket Detector

If your phone is determined to be in your pocket (not sure how this done, ambient light?  Warmth? )

Turn display off.

All these rules are completely variable and configurable by the user.  I arrived at this set for myself after a bit of trial and error.  With the tricks I listed above and creating these automatic actions , I can get about 10 hours of usable time on my phone before a charge.  This is about what I got on my HTC Android.

As a backup I carry a small rechargeable “Energergizer to go”  model xp2000.  This is about 1/3 the size of the phone and carries one complete re-charge.

I would recommend this phone if you want a thin, yet large screen device,  with lots of speed.  If you get it you will have to spend some time tweaking it to get it just the way you like it.

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Filed under android, Apple, Droid, Droid Incredible, Google, HTC, HTC Incredible, iPad, iphone, iTunes, mobile, Motorola, movies, Music, Razr, Smartphone, social networking, Thanksgiving

Windows Mobile – Just not Cool

With the holiday season upon us, my son is back from college.  Yesterday he had a dozen of his friends over to “hang out”.  Since this was costing me around 100 pizza bagels and a couple boxes of mozzarella sticks, I thought it was only fair for me to have an impromptu mobile focus group of college students.

Most of them were on the Verizon Network, with one on AT&T and one on T-Mobile.  There were 7 Smartphone class devices (1 iPhone, 3 Blackberrys, 3 Android), 3 Multimedia class devices and 2 feature phones.  Those who had the more impressive devices were much quicker to wave them in the air and show them off, while the feature phone owners were trying to avoid eye contact.

Their preferred manner of communicating with each other was text first, then voice, then Facebook, then IM, and lastly email.

I then described the features of a Windows 7 phone, without naming it.  The live tiles, music integration,  gaming system integration, etc.  I got a reasonable concurrence that those features were “cool” and was asked if they were available on their “app stores”.

More on that a little later on.

I then asked them if they heard of the Windows 7 phone and what they thought of it?  I got lots of frowns and looks of disgust,  “A Microsoft Phone?, not cool” , “That’s for computers, not phones”, “Will it work all the time?”.  You get the general reaction.  The group thought the basic features of the Microsoft phone were desirable, but had a very negative reaction to the name and software system.

I asked them if they would trade in their phone for a free Windows 7 model?  Only the feature phone owners indicated that a free Windows phone would be better than the 2006-era voice and text via t9 models they were forced to endure.

This result is similar to other impromptu focus groups I have managed with my kids’ friends.  Their phone is a social accessory. It is the most important electronic gear they own since they have it with them 24/7.  Blackberry’s have strangely entered the “cool zone” and are as socially acceptable to the teen crowd as iPhones and Droids.  Windows phones are clearly not cool, even though their features are desirable.

What does this mean for Microsoft?  They made a big mistake, another in a long list of mobile missteps, by naming their mobile phone after a PC operating system.  Did I mention that 75% of my sample group used Apple computers as their main machine?  Microsoft has been very successful with XboX, partly because it was NOT called Windows Vista Game System.  Microsoft called their mp3 music player “Zune”, not Windows music player.  Zune has been a market failure, not because of its name, but rather it was outclassed and out marketing by Apple iTunes and iPod.

Microsoft released sales figures for their mobile device on 12/21.  They touted 1.5M devices sold in the first 6 weeks.  This number, however, reflects the number of devices that are in the Carriers stores and pipeline, not how many have been sold to actual subscribers.  Verizon has over 2000 direct retail outlets and easily a similar number of resellers.  You can appreciate how many phones you have distribute to fill the distribution pipeline.

In comparison Android is activating 300K phones a day and Apple sold (really sold) 3M iPhones in its first 3 weeks on the market, over three years ago.

What should the team in Redmond do now?  I believe the clue is in one of the comments from my son’s friends.  “Where can I get these in the App store?”  If XboX gaming on a mobile is valuable, then Microsoft should develop their own apps for Blackberry, iPhone and Android and make money from their “competitors” mobile platforms.

Likewise, they could provide a Zune application for music on these platforms (well maybe not iPhone).  My point is that if Microsoft has valuable applications then sell them as applications.  If my small sampling is at all indicative of how Microsoft’s core targeted market is reacting to their mobile device, they have to seriously re-think what they have done.  Find a cool name for the phone, don’t rely on a Zune/Xbox positioning, and tout the basic phone interface as better than other Smartphone’s.  To some degree they have tried the latter with the ad campaign promoting the ease of use of their device.

The real question will be is the market willing to accept another smartphone platform at this point? What do you think?

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Filed under advertising, android, Apple, AT&T, Droid Incredible, facebook, Google, iphone, Ipod, iTunes, mobile, Verizon, Windows, Windows Mobile, wireless, XboX, Zune

Scanning your Life

It is not often that someone shows me something in tech that makes me go “WOW!, that’s cool”.  I had such a moment recently when I met Jonathan Bulkeley, CEO of ScanBuy.  Regular readers of this blog know that I rarely promote products and services, but rather just give my “guy on the street” views.

Unless you are George Bush Senior, you know that there are barcodes on everything.  There are the ubiquitous  1-D UPC codes that you see in the supermarket and a host of new 2-D barcodes.  With the inclusion of barcode readers in smartphones (my Android is very capable in this area) you can go to a store, scan the barcode and be linked to product information websites, Google shopper, Amazon, etc.  You can do instant online price comparison in a store, and if you like purchase the product.  It seems that stores are catching on and are starting to put there own barcodes on products that then links back to their own website, not a competitor’s.  This is not the “WOW” part.  I’ve been doing store scanning  for some time.  Its fun and seems to thoroughly annoy sales staff (and sometimes my wife!)

The company that Bulkeley runs is the one that produces the Android app that I use to scan barcodes.  You can think of a barcode as a web url that directs the application to go to some specific website or activate an application.  You can imagine that the directory service of linking codes to a website is an interesting business area.

Now for the “WOW” moment.

When I was talking to Bulkeley,  he showed me his business card that had a 2-D barcode on the back.  He said, “go ahead scan it”.  When I scanned it, the application opened up the contact manager on my phone and auto-populated all of his details and asked me to confirm.  That was WOW.

You see ScanBuy and its consumer facing ScanLife website gives you the opportunity to have your own personal 2-D barcodes that link to a website or launch a contact application.  There are codes you can make for websites, phone numbers, SMS, Twitter, and even a menu of items.

Here is my contact 2-D Barcode:

And here is another that links to my personal Website:

And yet another that I made to link to my favorite Youtube video. I bet you can’t guess which one?

You can even change the destination website of any barcode on the ScanLife website.  If you have a smartphone with a ScanLife application, you can scan these codes directly from your computer screen.

He told me his daughter has a barcode on her dorm door and changes the website with her mood and likes.

I could envision a whole new market in fraternities, sororities and dorms.  No need to put a piece of clothing on the door knob as the signal of an “overnight” guest.   Just make sure your roommate scans before he enters!

But as they say – Wait –there’s more to this story….

A day later I was taking the train back to New Jersey from New York.  The train was full and I was sitting alone in two facing seats.  Three others came to occupy the other spots.  There were two young women – maybe 22 – one with bright purple hair and lots of interesting body art and the other very blonde and pixie-like.  Their androgynous boyfriend rounded out the group.  Needless to say, I did not have much in common or much to say as the went on about their art exhibits and music performances.  This was not the “Hey! how about those Yankees?” crowd. And I was not up on the latest exhibit in the Village.

This all changed when Miss Pixie took out her Android phone.  Ah!, now something of a connection.  We had a long discussion on apps and her favorites. Her two interesting friends also had Androids, but older models (at least 6 months) and seemed behind the curve.   Pixie liked the same apps I did.  I am not sure what to conclude from that, so moving on…..

She had Twitter, Facebook, Foursquare, Skype and Google Navigation.  Her really favorite “cool” app was, you guessed it –  ScanLife.  She did not even know the name of the company, just that she could use it when she shopped.

At this point her rather purple,  pierced  and tattooed friend perked up and said , “I always wanted to get a barcode tatoo.”

Not wanting to waste a good promotion opportunity for Mr. Bulkeley’s company, I explained how she could have her own personal barcode that linked to something that she could pick, and even change.  She was delighted and copied down the info.

For this group of avant-garde artists, it was one more cool thing to adorn their body with , and something they could scan with their phones.

The train pulled into my stop and my new friends, who were brought together by our Droids and barcodes, parted ways.

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Filed under advertising, android, Apple, Droid Incredible, E-Commerce, facebook, Google, iphone, mobile, Mobile Application Stores, mobile commerce, mobile games, new media, New York, Rangers, sex, skype, smart phone, Smartphone, social networking, Twitter, wireless

“Where” is that Secret Facility on Foursquare?

One of the really interesting aspects of smartphone apps is the innovation and product mutation process.  Over the past couple of weeks I have downloaded over 100 apps on my Droid.  Some apps were good, many were not.  With the exception of Skydroid (99 cents), all were free.  For the record the Skydroid golf GPS program worked really well on my recent golf outing.  It did not help my game at all, but it was useful ad fun to use.

"Where" Local Information Portal

One of the more interesting and useful apps I have been using is “Where”.   “Where” aggregates all the most important mobile search and information functions in one app that utilizes your location for giving you the most relevant results.    Weather, News (including micro local news!), Places (a combination of restaurants, hotels, shopping, bars, etc), Movies, Gas prices, Yellow Pages, Traffic, and even a dedicated icon for the nearest Starbucks.  For the city-folk, it includes an app to locate a Zip Car.  All of these come with easy lists, or are searchable via text or voice input.

Instead of going into several dedicated apps to do the same “on the fly” searches, you can just stay within the “Where” dashboard.   They also have a widget for the Droid that will give you the latest alert on any of the categories you have displayed.  The widget still needs some work, but is useful.

There is a similar function to “FourSquare” that encourages venue checkin and reviews. Foursquare is  the much bigger app for the “hey look where I’ve been crowd”, but “Where” should be watched.

What is interesting about both “Where” and “Foursquare” is how they took a

Foursquare places near me - Interesting...

working model on mobile and morphed it into something more useful.   “Where” actually went backwards to go forward.  They observed that the single function search and LBS apps were good but cumbersome to use in a real life use case.  For example, let’s find a movie to see, a place to eat and maybe a club later on.  “Where” handles that use case.  “Where” re-invented the information portal.

For the record I have no idea what the top secret Delta Facility or the Mothership are in my list.  But I will now have to check them out!  If this is my last blog article you will know why!

My Mother's Day Trip - on Foursquare

Foursquare capitalized on the fascination with Twitter and tweeting your status and focused it on venues.  This creates a social scene network.  Where are your friends?  Do you want to see them?  What do they think of that bar, restaurant, deli, etc?  It is a real time social networking app that is part Twitter, part Zagat’s, and part dating and hook-up.  Foursquare also uses location based services to locate you and give you a list of close by venues for you to check-in.

Both of these apps are using geo-located search technology to make their apps very easy to use.  They are both ad supported.  “Where” has a coupon tray for local coupons on products and services.  They both provide functionality that is superior to a vanilla Google search.

So what do they need to move to the big time?

Foursquare is clearly in the Zagat space.  Foursquare is what the mobile version of Zagat should be.  Foursquare and Zagat announced a partnership in February.  The combined application should be interesting!  To the leading edge augmented reality crowd –  yes I have tried Zagat on NRU – its very cool and the whole subject of augmented reality will be the topic of a future article.

“Where” needs the venue reviews and overall utilization that Foursquare and Zagat enjoy.  Additionally “Where” can benefit from the social networking features of Foursquare.   What I am not to subtly suggesting is that while Foursquare and “Where” have definitely moved the bar (no pun intended 🙂 ) , they are much more compelling together, and eventually even more compelling in a real partnership with Zagat.

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Filed under advertising, android, blog storming, cloud computing, Content, CTIA, Droid, Droid Incredible, facebook, HTC, HTC Incredible, Love, mobile, mobile advertising, Mobile Application Stores, mobile commerce, reviews

HTC Incredible – The Bright Side

After getting lots of comments on the frank discussion of my new Droid, I decided it was time to give the other part of the story.  In general, I really like this new superphone.  Yes, I’m still having battery issues.  I  recently had a day in NYC, away from my home office, and I was down to 15% by noon.  But lets not dwell on that.

I have downloaded about 30 free apps for my phone.  I have kept about half of them and trashed the rest.  My advice is to stick to brand name content and carefully reviewed apps.  If you just browse and download whatever you like, you will have many apps that don’t work or worse…

While the HTC Friends widget gets lots of publicity, the individual Facebook and Twitter Apps are better for me.  For the record I use “Peep” for Twitter.  The Foursquare app works well, the LinkedIn app – not.

Many of the most useful apps are targeted at managing your Droid phone.  Among these I recommend “Lookout”.  This is a combined virus scan, backup and lost phone locater – and is presently free.   As I mentioned in my first review a Droid is more like a PC.  When you download  “Caveat Emptor”   For the lost phone feature, you can locate your phone on a Google Map on the Web and even have it emit a siren sound.  Warning- don’t give your web lookout password to anyone or you will likely have a siren in your pocket at the worst possible time!

The widgets that come prepackaged for managing Bluetooth, WIFI , GPS and mobile networking are very useful in managing battery life.  Just keep everything off that you really don’t need.  I have found the GPS is a particular battery hog.

For syncing music, I finally got SallingMedia to work.  The trick is to create playlists for anything you want to sync and then to just sync those lists.  For video you can just drag an mp4 into the video folder on your phone.

One of the pleasant battery surprises was that I was able to watch a 2-hour movie on my phone and still have over 50% battery left!  There are a couple of decent free video players in the app store.  You should try mvideoplayer or stream media player. ( A free shout out to anyone who correctly guesses which movie I debuted on my droid –  there is a hint in this article)

A key to the usability of my Droid is mastering the notification pull down.  Just slide down your finger from the top Verizon logo and you bring down a list of recent emails, messages, program alerts, etc.

For sheer fun there are many “soundboards” in the app store.  These soundboards provide famous sound clips for many movies and TV shows.  I downloaded several and keep them in a folder.

Another app that I like is “barcode”.  It is a build in barcode reader that auto generates a search and shopper price comparison.  Don’t know if I ever will really use it “in real life”- but it’s pretty slick.

I also downloaded “SkyDroid”.  This is the one paid app I have.  It cost 99 cents.  It provides a GPS function linked to golf courses.  I am playing a round on Friday, so I’ll let you know how it works.  The website has a nice interface to map out any golf course that is not yet in their database, and of course it uses Google maps.  It took me about 30 minutes to enter the local course.  I am sure it will not help my golf game, but it is a cool thing to have.

There are apps that are un-Verizon-like in the store.  These include porn, a way to download “free” mp3s and a program to turn your Droid into a broadband modem for your laptop.  The former is surprising for the normally protective Carrier, the later 2 are ways to violate your contact TOS and bypass Verizon’s own broadband connect service.  The world of openness has its consequences.  You have to exert personal responsibility – just like the real world.  Just be careful if you give one of these to a minor.

Lastly, my absolute favorite feature on my Droid is the voice recognition with speech to text.   This is really great.  I thought my biggest issue would be with the virtual keyboard – however I respond to most messages and emails by speaking into the phone.  Imagine – a phone you can speak to!  What a concept.  The voice recognition can be used for almost any text input field. I have used it for emails, SMS, Google searches and contact searches.  Its accuracy is very good – although it needs a little work on its Yiddish!

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HTC Droid Incredible – The Rest of the Story (Spoiler Alert!)

What Droid Incredible Really Does – and Does Not (Unofficial Review)

After resisting Droid-Rage during the holiday season, I succumbed to the uber- hyped latest Android super phone – the HTC Incredible.  My venerable Blackberry Curve just was not as sleek or sexy and clearly did not have the cool robot graphics.

There are numerous blog reviews and YouTube videos that will espouse all the virtues of Verizon’s number 1 smartphone.  While they are largely correct, they do not tell the whole story.  Yes it is fast, works on a great network, has more features that a human can possibly comprehend, or use – and even makes phone calls.   I will provide another article with my fav Droid features – this article is about the other side.

To quote Paul Harvey  – “And now the rest of the story….”  Here are my top six issues with my Droid.

1. Speed comes at a cost – The Achilles Heal of the Incredible

All the blazing application response and connectivity comes at a cost in battery utilization.  The first day I had my Droid I had to charge it 2 times.  What good is all that capability if the phone is dead?  If you get a Droid you must stay close to a charging source and become an active energy manager.  You should turn-off the GPS when not needed, limit the number of running applications and even re-consider all of those really cool active widgets which use periodic connectivity to update themselves.   If you need an icon of the sun to let you know its sunny outside, perhaps you need more than a new phone.

2. The display rocks – unless you want to use it outside during the day

The AMOLED technology used in the HTC screen is the latest, but not quite the greatest.  The display is great when used inside.  I just got back from a round of golf and the phone was practically unusable in the sunlight.  The bigger issue is using the super Google driving directions app with a map view.  The map will not be viewable in a car during the day!

3. Its not the number of Apps that matters – its having the right ones and ones that actually work

I never got that impressed with the claims of absolute number of apps on device platforms.  If the iPhone has 300K and the Android 30K , what does that really mean?  It’s a little like counting the number of Nukes that the U.S. and Russia have in their arsenals. .  Quality, not quantity really matters. Android has the basic Facebook and Skype apps.  Its the other 30K that may need some help.  My impression is that the apps on the iPhone are not just more numerous, but are generally of higher quality.   Perhaps the Android platform chased absolute numbers to claim lots of apps without as much quality consideration.  Several apps just did not work at all and others just stopped working.  I tried to download the linkedIn app and had a failure.  This is an area that the Android platform will likely get right at some point.

I want quality apps for the handful I will actually use.  Android has to close the app quality gap with Apple.

4. iTunes Integration – Music and Video – ???

The iPhone clearly excels at music and video desktop integration.  The challenge for any other platform is to create seamless integration for their platforms with the defacto standard for online music. Given the critical nature of this feature, one might assume that HTC or Verizon would provide a solution that makes this happen.

And you would assume wrong.  There are a couple of solutions that purported to achieve this function.  I tried both SailingMedia and DoubleTwist.  Both of these third-party solutions did not work.  While I could probably play with them for another hour or so and figure out what the issue is – why should I have to do that?  I did load my music directly by dragging my music to the mp3 folder on my device.  The music plays fine and the external speaker is loud –if that matters to you.  There does not appear to be a pre-loaded video player and I have yet to get a video, other than YouTube to play successfully.  Again, I’m sure I will figure it out – but why should I have to?

5. Gmail Good – Gmail Bad

I use gmail for my personal email domain, I figured that the Android platform would be a good choice for my use.  For the record my Blackberry worked perfectly with my gmail account.  As expected my gmail account integrated easily with my Droid.  My issue with email is the rather poor gmail app on the device.  I tried to use the HTC mail app and for whatever reason it does not seem to work when my gmail application is active.  As with my other issues, I am sure with a little time I can get it to work.

6. Steve Jobs is right – One button is enough

The Incredible Droid has 7 physical buttons -Home, Menu, Back, Search, optical trackball with click, volume and power/wake-up.  In addition to these physical inputs the standard screen has four soft keys – an up arrow to access all programs, a phone button (yes it can make a phone call!), a “+” key for adding widgets, programs and folders to a screen, and lastly a hidden slide down at the top of the screen that gives a list of alerts and running programs.  Wow – that’s a lot of things to keep straight!.  The really annoying input is the totally useless optical track ball and click selector that just happens to occupy the same spot as the single “home” key on the iPhone.  Needless to say, I have been pushing that click selector by accident through pure muscle memory from my iPhone and iTouch.  An optical trackball on a touch screen device?  Why?

Despite these issues, I am sure I will get around the downsides of this device and make it into a very useful tool for business and personal use.  However, how many customers will take the time to become an I.T. manager for their phone?

For the past several years I carried my Blackberry for phone use and light Internet use and an iTouch for fun.  The true test will be if I go to one device.

The iPhone, like all Apple products – just works out of the box.  The Droid can work, and even do more, but you have to know what you are doing and be willing to investigate the necessary solutions.  The Droid is clearly still rough around the edges.

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Filed under Apple, Droid, HTC, Incredible, Incredible, iPad, iphone, Ipod, iTunes, mobile, Mobile Application Stores, mobile commerce, skype, smart phone, Smartphone, Social Media, Steve Jobs, Verizon, wireless

HP answers Palm Code Blue

New Icon on Palm Web OS Smartphone?

The Smartphone business has been very busy this week.  One day before Verizon officially releases the Droid Incredible (I am tracking mine via Federal Express), HP scoops in and acquires Palm.  Palm does have some pretty good technology and mobile handset know-how.  Do they have $1.2 Billion worth?  HP says yes and, anyway – that’s just a rounding error for them.

If you have seen the Web OS on Palm’s devices you have to be impressed.  Why this really makes sense for HP is that it is so much more than Smart Phones.  Perhaps you noticed that Apple iPad launch last month?  Tablet and netbook computing are the next disruptive technologies.   The Palm OS will likely make a bigger near term impact on HPs tablet and netbook devices.    This is not good news for Microsoft.

The OS landscape for the sub-laptop market is rapidly fragmenting.    Android from Google, Chrome OS (Google competing with itself?), Web OS from Palm, Apple OS4, Windows 7,  Windows 7 mobile,  RIM and Symbian (Nokia).   The environments that appear limited in scope are RIM and Windows 7 mobile (just SmartPhone) and Windows7, Chrome OS (Netbooks). Android, Palm Web OS, Apple OS and Symbian all provide (in theory) a unified sub-laptop platform.

What’s a developer to do?    Can an OS thrive with a single hardware vendor – Steve Jobs would certainly say yes, so why not HP?

The near term loser is likely Microsoft.  By the time they have Windows Mobile 7 devices in the market, HP/Palm should have been able to iterate an upgraded device and spend significant marketing bucks attracting both consumers and developers.

All of this competition is good for innovation and good for consumer price points.  It will take at least another 3-4 years for this market to shake out completely.  When the dust settles you can count on Apple and Microsoft still standing – their present overall positions in OS technology are virtually unassailable.  What will be interesting is their relative market strength in this very interesting sub-laptop market.

If you dominate this new market you are THE company for the next generation.

HP has placed their chips on the table.  Who is next?

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Filed under Acquisitions, blackberry, cloud computing, iPad, iphone, Ipod, microsoft, mobile, mobile advertising, Mobile Application Stores, netbooks, Nokia, smart phone, Smartphone, Social Media, Verizon, wireless